What Is the Best Article Generator Online?

Something tells us you think you can let the machine write articles for you. Guess what? You are absolutely right. Artificial Intelligence (AI) has become powerful enough to generate articles that look natural and authentic. It’s not a futuristic concept that we expect to see in a few decades. On the contrary, article generators are […]

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Automated Content Creation: How it Works + 10 Tools [2023]

updatet: 09/08/2023 In recent years, we've seen impressive innovations and tools that have revolutionized the way we approach content writing. These innovations are known as content automation tools, and we're here to give you all the inside scoop. Automated content tools have the power to aid smaller businesses in becoming more competitive on the market […]

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Women in Digitalization: Interview with Anika Pirwitz of Pier 14

Digitalization is a big buzzword. But who are the players behind individual projects? What is really happening in companies in this regard? We turned to the pioneering women of digitization to find out more. Anika Pirwitz is e-commerce manager at Pier 14, a lifestyle and fashion company on the Baltic Sea. In this interview, she […]

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Best of Content Automation: Saim Alkan's Top Customer Cases of 2022 & Trends for 2023

The year 2022 was tumultuous for e-commerce and brought many uncertainties, imponderables, challenges and unanswered questions that will remain of relevance in 2023. But despite all that, there were also successes and growth! Saim Alkan, founder and CEO of AX Semantics, has chosen his top 5 favorite AX Semantics automated content creation projects of 2022. […]

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Women in Digitalization: Interview With Mirela Comor of Lyreco

"Promote digitalization" – that’s what you hear everywhere. But who is behind individual digitalization projects? And what about the will to progress in single projects? To get answers, we spoke to digital drivers.Mirela Comor is product content manager at Lyreco Germany – one of the largest global retailers of office supplies. In this interview, Mirela […]

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From Mail Order Business to Content Automation Pioneer - How KLiNGEL Generates 50 Million Multilingual Texts Every Month

Multichannel mail-order retailer KLiNGEL is a pioneer in the automation of product descriptions. The retailer operates 60 online stores in 12 countries and needs a lot of texts for its numerous products. Meanwhile, the medium-sized family business generates 50 million texts per month. A truly impressive figure! Even more so, since the company started out […]

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Top 5 Customer Expectation Trends 2023: How They Affect Online Retailing

One man's joy is another man's sorrow: Lockdown and other factors have led to e-commerce overtaking retail in many places within the last couple of years. Customers nowadays have different expectations of online retailing than they had before the pandemic. But what does this mean for e-commerce companies in the long term? How do they […]

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FAQs For Your Online-Shop: What Advantages They Offer And How You Find Customer Relevant Questions And Answers

FAQs – written out as Frequently Asked Questions, are an important part of the user experience. Ideally, they answer your visitors’ most important questions and are a great opportunity to improve your customer service and user experience.  Contentwise, FAQs can be used to accompany the whole customer journey. For example, they cover questions about single […]

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First-hand Experiences: Automated Content at the Tool Comparison Website Toolbrothers

How and for what do companies use content automation, what challenges do they face and what do they gain from using natural language generation software? Our clients themselves are the best  choice to answer these questions. That's why we asked Leon Müller, business development manager at Toolbrothers, some questions about their content automation project with […]

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Unique Selling Points: a Must for Powerful Product Descriptions

What is unique about your product, and why should customers buy from you? These questions lead to exactly one goal when developing a marketing strategy: finding the unique selling point of your products or your brand. In marketing, the term unique selling proposition (USP) is more commonly used instead of selling point. In marketing, a […]

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