Machine-generated text creation is a relief for copywriters and content managers in e-commerce. Anyone involved in writing texts benefits from it. There are two key technologies: generative AI and rule-based data-to-text systems. Most have already had their first experiences with generative AI, most notably GPT. But how do these two technologies differ in terms of […]
Automation with GPT (Generative Pre-trained Transformer) and Data-to-Text softwares has revolutionized the content creation process. Companies of all sizes are now able to quickly create text for a variety of requirements, from product descriptions to internal communications. But when is it worth using GPT tools, and when is it worth automating content with Data-to-Text software? […]
As ChatGPT is still all the rage and has seen one million registrations in the first couple of days after its release, OpenAI has released their latest language model GPT-4, the long awaited successor of GPT-3. GPT-4 is a further development of GPT-3, or GPT3.5, bringing with it a range of new capabilities and enhancements […]
Competition in e-commerce is constantly increasing. That's why it's essential for businesses to have engaging and informative content that serves the right purpose – educating users and providing important information. For this reason, many companies rely on automated copywriting tools to quickly create meaningful texts. ChatGPT from OpenAI, in particular, is enjoying great popularity due […]
Something tells us you think you can let the machine write articles for you. Guess what? You are absolutely right. Artificial Intelligence (AI) has become powerful enough to generate articles that look natural and authentic. It’s not a futuristic concept that we expect to see in a few decades. On the contrary, article generators are […]
To generate product descriptions automatically has many advantages. For example, saving time and costs, and reducing the workload of employees, who are therefore more satisfied. But how do companies automate product texts? What do they need and how long does the process take overall? We answer these and other questions below. Why is the automation […]
Google Shopping offers e-commerce companies the option of displaying their products in the Google search results. So when users search for a product, the matching product is displayed with a picture and price in the "Shopping" results. Yet more and more often, ads are also displayed in a box on the right-hand side of the […]
Nobody ever thinks of Natural Language Generation (NLG) when launching an online store. But they sure do as soon as they start writing all those product descriptions. NLG is how businesses develop auto-generated content. It’s a technology that enables users to write thousands of content pieces for different web pages without employing an army of […]
We bet you are tired of reading all those “best of” articles, but this one is really important. How come? It’s because eCommerce personalization efforts can boost your revenue by up to 15%. Artificial Intelligence (AI) has substantially impacted eCommerce, enabling online stores to reach the audience in a customized manner. On the other hand, […]
Ekstra Bladet is among the most well-known and successful Danish tabloid newspapers. One of its special features is that Ekstrabladet.dk states that it is the Danish website with the highest number of daily users. In this interview, Tore Rich, Content Automation Manager at Ekstra Bladet, talks about his experiences with AX Semantics' platform for automatic […]
