Meetup Recordings

In our Meetups you will get to know real use cases from AX Semantics customers and can benefit from their experience with content automation. You'll also get practical tips on how to make the most out of automated content generation for you and your business. 

Did you miss an exciting topic? Watch the recording afterwards here.

(Chat)GPT vs. Data-to-Text: Q&A on Pros & Cons, Differences, Use Cases, and Practical Experiences

Do you want to know how (Chat)GPT and data-to-text differ and which technology is suitable for which use cases?
In this meetup with Saim Alkan we discuss exactly these questions and clarify when to apply which technology. Based on use cases we compare the pros and cons of data-to-text and (Chat)GPT and discussed implementation examples.
At the end of our meetup video, you'll have a better understanding of the differences between the two technologies and be able to distinguish which of them is best suited for your use cases.

WHAT QUESTIONS ARE ANSWERED?

➡️ What’s the difference between (Chat)GPT and data-to-text?
➡️ When to use (Chat)GPT vs. data-to-text?
➡️ HWhat are pros and cons of both technologies?

Saim Alkan's Top 5 Content Automation Use Cases

Saim Alkan, CEO of AX Semantics, has passed 2022 in review as well and selected his top 5 automated content projects of the year.
The companies he selected generate particularly customer-focused content, have undergone a major transformation, or have developed text concepts that are especially polyvalent.
He also looks ahead into 2023 and explains what will become particularly important: Customer proximity instead of distance retail.

WHAT QUESTIONS ARE ANSWERED?

► What do successful content automation projects look like?
► How do others design their content automation projects?
► What are the best content automation projects of 2022?
If you want to know more about AX Semantics and what we do, visit our website.

50 Million Texts Every Month - How KLiNGEL Achieved Massive Content Output

The KLiNGEL Group is considered a pioneer in the use of text automation in the ecommerce environment. Hardly anyone else has such extensive experience with Natural Language Generation like the fashion retailer and has experienced so many ups and downs with text automation. But their success proves them right: When KLiNGEL started out with text automation, they created 200,000 texts per month. This number has now grown to a remarkable 50 million automated texts every month!

WHAT QUESTIONS ARE ANSWERED?

➡️ How did the company manage to generate so many texts per month?
➡️ Which texts in how many languages does KLiNGEL automate?
➡️ In terms of structure, what does it mean to create so many texts per month?

Latest Meetup Recordings

ChatGPT, Jasper, Bard & AX Semantics Combined: Tips for Taking Content Creation to the Next Level

Want to learn how you can combine ChatGPT, Jasper, Bard and AX Semantics to improve your processes? Discover in the meetup video the many ways you can use ChatGPT within the AX Semantics platform to automate manual steps. You will also get practical tips on how to combine ChatGPT and AX Semantics based on concrete use cases. Our guest is Lisa Bleser, Online Marketing Team Leader at AKKU SYS. She will talk about her experiences using both tools.

WHAT QUESTIONS ARE ANSWERED?

➡️ For which work processes within the AX Semantics software is the use of ChatGPT particularly suitable?
➡️ How do other AX customers use ChatGPT?
➡️ What are the tips and tricks for prompt engineering?
If you want to know more about AX Semantics and what we do, visit our website.

Content Generation along the Customer Journey:
What Science Says about ChatGPT, GPT-3 & Co.

At our Meetup, we will shed light on the topic of content generation from a scientific perspective! Together with Prof. Dr. Gentsch, a pioneer and top expert in the field of digital transformation and data science, we will take a look at the latest technological developments. Find out what scientific findings are available in the field of text generation and learn how GPT-3, ChatGPT and others are used in e-commerce and where the limits of text generators lie. Prof. Dr. Gentsch will present important findings from his study on “Content Generation along the Customer Journey”. And you can ask all your questions on the topic!
Register now and gain valuable insights into scientific findings on the use of text generators in e-commerce!

WHAT QUESTIONS ARE ANSWERED?

➡️ How does science evaluate ChatGPT?
➡️ What are the key messages of Prof. Dr. Gentsch's study on “Content Generation along the Customer Journey”?
If you want to know more about AX Semantics and what we do, visit our website.

(Chat)GPT vs. Data-to-Text:
Interactive Q&A on Differences, Use Cases, and Practical Experiences

Do you want to know how (Chat)GPT and data-to-text differ and which technology is suitable for which use cases?

In our meetup with Saim R. Alkan we discussed exactly these questions and clarify when to apply which technology. Based on use cases we compared the pros and cons of data-to-text and (Chat)GPT and discussed implementation examples.

At the end of our meetup video, you'll have a better understanding of the differences between the two technologies and be able to distinguish which of them is best suited for your use cases.

WHAT QUESTIONS ARE ANSWERED?

➡️ What’s the difference between (Chat)GPT and data-to-text?
➡️ When to use (Chat)GPT vs. data-to-text?
➡️ What are pros and cons of both technologies?
➡️What are examples of implementations?
If you want to know more about AX Semantics and what we do, visit our website.

From SEO Slump to Top Rankings: Betarena's Changeful Content Automation Story

Match reports, score predictions, player profiles, multiple sports - and all of it in multiple languages. No question: Betarena needs a lot of texts in a short time. No problem thanks to text automation, right? But after implementing AX Semantics, the first thing that happened was an SEO slump. Saim Alkan talks to Joāo, CEO and founder of Betarena, about what might have caused this drop and how Betarena has since catapulted to the top of the betting platforms. Joāo also explains how his content differs from that of the competition and what success he has achieved with it.

WHAT QUESTIONS ARE ANSWERED?

➡️ Why did Betarena have SEO problems after implementing AX Semantics?
➡️ How did Betarena become the most visited betting platform?
➡️ How does Betarena's website content compare to the competition?
If you want to know more about AX Semantics and what we do, visit our website.

Competitive advantage through content automation: How Carryboy prevails

When a new pickup truck hits the market, Carryboy is in a hurry. That’s because the specialist for pickup truck accessories naturally wants to direct potential buyers to their own website as Carryboy offers the right accessories for new cars. However, profound consultancy for these specific products also requires a certain depth of information.
In our meetup, Philipp from Carryboy tells us why speed is important for them and how content automation helps them to achieve a competitive advantage.

WHAT QUESTIONS ARE ANSWERED?

➡️ How do automated product descriptions help to be faster than others?
➡️ How does automated copywriting work for Carryboy?
➡️  What has Carryboy achieved through content automation so far?
If you want to know more about AX Semantics and what we do, visit our website.

Creating a Content Universe: How Toolbrothers Designs Encompassing Product Worlds

The Tool platform Toolbrothers does not only create product pages, but entire product worlds to serve the customer journey with valuable content. The company has perfected the interplay of manually created content and text automation par excellence.
In our meetup, Leon reveals how Toolbrothers creates these product worlds, what they look like, and what Toolbrothers’ plans for the future look like.

WHAT QUESTIONS ARE ANSWERED?

➡️ What do the product worlds at Toolbrothers look like?
➡️ What is Toolbrothers' content strategy?
➡️ Why does Toolbrothers focus on content?
If you want to know more about AX Semantics and what we do, visit our website.

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