How Automates Daily Reports

Daily Updated Reporting

Numerous up-to-date reports are generated daily for a variety of categories.

Relief of Employees

The automation of daily reports relieves employees enormously.

Providing of More Local and Specific News

Through automation, stands out from other newspapers and can offer its readers more local and specific information. is a German-language and national and independent news portal founded in 2008. The tabloid journalistic portal presents its content in various multimedia formats such as text articles, videos, photos, and blogs.

The Case

The online news portal reports daily on the latest news, headlines, photos, and videos from a wide variety of departments. Readers can follow current events, important press conferences, and sporting highlights in the live ticker on the homepage. In addition, has set itself to publish up-to-date, high-quality reports on the latest developments in the COVID-19 pandemic. Therefore, the company needs content for a large number of categories, which must be written and updated on a daily basis.

The Challenge

It is not possible for staff to manually write repetitive reports for numerous categories.Their goals:
  • Fast and accurate access to information for readers
  • Daily, up-to-date reporting
  • Reducing the workload of employees

The Solution knew it had to find a way to produce an enormous amount of reports daily. So the company decided to use AX Semantics' software for automated content creation. 
  1. Automation of daily reports can automate its reporting with the content automation software from AX Semantics,. Daily reporting on the COVID-19 virus, for example, is automated based on structured data from the Robert Koch Institute. In this case, uses DataCater to set up the data pipelines that extract data from various APIs of the Robert Koch Institute, prepare it for text production, and send it to the AX Semantics NLG Cloud. From the data, AX Semantics NLG Cloud automatically creates optimized texts that are sent to's content management system.
  2. Increasing the quality, accuracy and speed of reporting

    With the help of content automation software from AX Semantics, the company can provide its readers with faster and more accurate access to information in a wide range of categories. Among other things, for example, with the corona reporting, daily reports on current incidences, deaths, new infections, intensive care bed occupancy, and incidence trends of the last 6/7 days are generated at the push of a button for each of the more than 400 districts. In addition, there are daily reports provided on the situation in the individual federal states, on the incidence of infection in Germany, on the current vaccination status in Germany, and the federal states with a vaccination overview.. also generates incidence figures for the districts per federal state and offers its readers overview tables with the most important figures.
  3. Reducing the workload for employees

    The employees could not manually write the required daily reports on current news, headlines, photos, and videos from the most diverse categories because the workload would be too significant. Automated reporting relieves employees of a lot of work.
Example of a generated German report about Covid-19 numbers and regulations

The Results

By using AX Semantics to automate COVID-19 reports, has delivered more than 25,000 article updates for more than 400 regions in Germany and reached a local audience of more than 800,000 new visitors per month.Using DataCater to build and manage data pipelines, saves approximately 40% of the time otherwise spent manually building code. This leads to robustness in the data preparation processes. is a German-language and national and independent news portal founded in 2008. The tabloid journalistic portal presents its content in various multimedia formats such as text articles, videos, photos, and blogs.
Example of a generated German football report

Do you want to learn more?

Contact us and book a suitable appointment with one of our experts.
Book A Free Call Now

How To Automate Product Descriptions In E-Commerce

Whitepaper about the topic: Automation of product texts in e-commerce
Free Whitepaper Download

How AX Semantics works

Read more in our Blog

First-hand Experiences: Automated Content at the Tool Comparison Website Toolbrothers

How and for what do companies use content automation, what challenges do they face and what do they gain from using natural language generation software? Our clients themselves are the best  choice to answer these questions. That's why we asked Leon Müller, business development manager at Toolbrothers, some questions about their content automation project with […]

Read More -->

Reusable Blocks for Blog Articles

Read More -->

Unique Selling Points: a Must for Powerful Product Descriptions

What is unique about your product, and why should customers buy from you? These questions lead to exactly one goal when developing a marketing strategy: finding the unique selling point of your products or your brand. In marketing, the term unique selling proposition (USP) is more commonly used instead of selling point. In marketing, a […]

Read More -->
envelopephone-handsetmap-marker linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram