How Text Automation Has a Positive Effect On Other Company Branches at Ventano  Ventano is a manufacturer of replicas of historic door and window fittings and thus an old and traditional craftsmanship company. So, why does such a company choose to use text automation - and for what purpose? Moreover, what has been the impact […]

Google Shopping offers e-commerce companies the option of displaying their products in the Google search results. So when users search for a product, the matching product is displayed with a picture and price in the "Shopping" results. Yet more and more often, ads are also displayed in a box on the right-hand side of the […]

Nobody ever thinks of Natural Language Generation (NLG) when launching an online store. But they sure do as soon as they start writing all those product descriptions. NLG is how businesses develop auto-generated content. It’s a technology that enables users to write thousands of content pieces for different web pages without employing an army of […]

We can all agree that technology has made life—and a lot of other things—easier than it used to be in the past. It also applies to our marketing processes today. Running a business is no longer as tedious. Digital marketing is rapidly phasing out the traditional ways of marketing products or services. Business owners now […]

eCommerce has become a lucrative industry. The times are changing, and so are consumer habits. This works in eCommerce’s favor as around 94% of global internet users have bought products online. People are starting to purchase and browse products on the internet increasingly. Once a feared activity, digital shopping is now an integral part of […]

For international online stores, localization is a challenge on many levels. Differences in culture, communication and context must be taken into consideration in all e-commerce processes.  According to a study by ibi research, "International e-commerce opportunities and challenges from the retailer's point of view," one of the ten main reasons why e-commerce companies are reluctant […]

Prym Consumer is the world's leading supplier of sewing supplies, needlework articles, and fashion accessories. Prym regards itself as a partner for personal handicraft projects on the online platform for end-customer sales with an increasing selection of high-quality brand products. Thousands of unique, customer-oriented, and SEO-optimized product descriptions, customizable at any time, are created using […]

Many e-commerce businesses struggle to create catchy and effective product descriptions. Especially when it is an international business and these descriptions should be published in several languages. Given the rapid advance of technology during the past decade, software engineers created applications that generate product descriptions within a few seconds. However, using such a tool requires […]

MyTischtennis.de stands for fast, detailed and high-quality reporting on all subjects related to table tennis. Be it match results or other background information - all the relevant facts of table tennis are available here.  For some time now, the portal has been using the tool for natural language generation to guarantee prompt and up-to-date reporting. […]

Ventano is a manufacturer of replicas of historical door and window fittings and uses AX Semantics’ product description generator to automate its product descriptions. The founders of the company, Katie and Volker Eloesser, together with two part-time employees, started by shipping window handles and historical door fittings in accordance with the requirements of historical monuments. […]