Reading Time: 3 minutes Many online merchants have an inspiring concept, a mature business plan, and a talented, motivated team – the perfect conditions for economic success. Nevertheless, even these companies may fail to increase sales, instead stagnating or even declining. One major area for improvement is Ecommerce automation and auto generate product descriptions for […]
“Text robots are the future of e-commerce.” This is what Patrick Zackert, Product Manager E-Commerce at Otto, reports in the current article of the “Lebensmittelzeitung” (LZ) – the leading trade medium for the consumer goods industry – and puts forward a thesis that could revolutionize the entire industry. The e-commerce giant Otto is already generating […]
MedSolut AG stands for innovative products for laboratory and medical equipment and offers expert advice and individual solutions for the workplace. They uses AX Semantics software to generate automated product descriptions. AX Semantics is a self-service Natural Language Generation (NLG) software that makes content writing scalable – from e-commerce to pharma to finance and banking. […]
CB Präsentwerbung is a leading supplier of promotional items. In their online shop and through other channels, the company, which was founded 40 years ago, sells personalizable creative promotional items. The team also manages another online store Kiids.de for children’s toys whose product descriptions are generated using AX Semantics content automation software. We spoke with […]
With the right strategy, high quality content and especially content automation offers a great opportunity to gain a competitive advantage and can directly contribute to the success of the business. Are you in doubt about the benefits of investing in content or content automation? In this article we provide you with convincing arguments and KPIs […]
For more than 20 years, the EU energy label has been an important driver of market development and increased demand for energy-efficient products. For some electrical appliances, the new energy efficiency classes on energy consumption have been in place since March 2021. The classes A+, A++ and A+++ will disappear completely. Instead comes the new scale from A […]
wer-zu-wem Solutions is a job portal with access to all relevant job boards. The background information collected in this way is used to supplement the job portal with statistics and recruiting solutions. So that the collected data can also be used as texts, wer-zu-wem Solutions has chosen content automation with AX Semantics. What do you […]
Awantego is partner and sponsor at the virtual AXCD 2020. They will be represented with a booth and a session on the topic “How e-commerce companies save millions with automated content.” In advance, Awantego answered the questions who they are, what the audience can expect from the session, what the company expects from the AXCD, […]
As a data-driven content manager at the traditional company Prym Consumer Europe, Tessa Bräutigam is responsible for the implementation of AX Semantics. The step into a modern future through content automation will be developed under consideration of SEO aspects, customer focus and in the sense of passing on manual skills as well as appropriate company […]
Content automation tools allow online retailers to input data and generate virtually infinite types of content: catalogs, product descriptions, stories, and much more. Keeping product description up to date helps with SEO and can differentiate an online retailer from competitors using content supplied by product manufacturers. Holiday shopping season used to start with the craziness […]
